V.I.P.

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March X, 2019-- For the brand’s second high fashion dog wear collaboration, Very Important Puppies partnered with irreverent Italian streetwear label GCDS aka ‘God Can’t Destroy Streetwear’. The new limited-edition collection features graphic apparel and accessories for dogs, tailored with human attention. The collaboration is a match of sibling creativity: VIP is helmed by sisters Sabrina Albarello and Katerina Karelas, and GCDS was founded by brothers Giuliano and Giordano Calza.


In this collection, VIP’s focus on fit and, playful ethos find a kindred, wag-worthy spirit in GCDS’s recognizable graphics and global appeal. Good boys and girls will feel cozy in the pink logo hoodie, with woven stitch detail that feels direct from human streetwear. A simple tee for pups declares: J’ADORE GCDS.


The collection also features a crystal logo leash and color, as well as VIP’s signature poop bag carrier branded for the collaboration.